I worked across platforms on this campaign designed to engage, educate, and excite consumers about the launch FLONASE over the counter.

We created a new FLONASE website to act as a home base for the product and over the counter launch online. Informative news source articles were designed for both limited runs and social media cross publishing.

We also created a social media content hub on tumblr to excite and educate consumers about the launch of FLONASE over the counter.

Digital banners, interactive banners on Weather.com, emails (ECRM) and experiences helped support and promote the launch.

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